For Vend-O-Price, we wanted to create the aesthetic of a retro cigarette vending machine without being too on the nose about the whole cigarettes on Daytime TV thing.
To harken back to the silver pinstripes found in cigarette vending machines, I developed a special printing technique. Using a direct-to-substrate printer with UV-cured vinyl inks, I printed several layers of rather matte-finish vinyl directly onto a glossy white substrate. Areas that are white remain unprinted. Thus, I am able to achieve chrome-like reflections when the light hits the unprinted, glossy white detailing on the yellow panels. This material is also translucent, allowing various panels to glow rather nicely when backlit.